Strategic Digital Outreach

Welcome!

Thank you for visiting the Strategic Digital Outreach website! My name is Frank Johnson. I have been an internet strategist for approximately five years, heavily involved with internet marketing techniques in the business world. The more I learn about internet marketing, the more I find myself thinking, "These techniques should be used to spread the gospel."
This website is meant to serve as an exploration of that line of thinking. As you read, please feel free to comment - my hope is that we will all benefit from each other's wisdom.

Professional Web Design and Online Giving

Tim Bednar at e-church has written an interesting article as a follow-up to the recent and furious discussions (furious in terms of the speed at which comments were added, not in terms of the attitude of the comments’ authors!) at boyink.com and Church Marketing Sucks about paying webmasters for church websites.

Tim’s take expands on the previous discussions because he ties in some recent stats about online charitable giving and challenges churches and ministries to think in terms of what a professional and strategic website could do for an organization in terms of fundraising.

It’s definitely worth the read. I first saw a reference to the article on Mike Boyink’s site.

Posted in strategies for churches on 06/22/05 at 11:01 AM
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