Strategic Digital Outreach

Welcome!

Thank you for visiting the Strategic Digital Outreach website! My name is Frank Johnson. I have been an internet strategist for approximately five years, heavily involved with internet marketing techniques in the business world. The more I learn about internet marketing, the more I find myself thinking, "These techniques should be used to spread the gospel."
This website is meant to serve as an exploration of that line of thinking. As you read, please feel free to comment - my hope is that we will all benefit from each other's wisdom.

Outreach Magazine Articles

Mark Batterson, lead pastor of National Community Church in Washington, D.C., and I recently wrote a “tag-team editorial” for Outreach Magazine.

Mark and I were asked to write a short response to this question:

Does sermon podcasting offer churches an effective way to connect with the unchurched?

Mark has posted both of our answers on the GodiPod blog

Here’s Mark’s half: Podcast Logic.

And my half: Strategic Podcasting.

It was nice to see how both of our portions, written independently and without knowledge that the other was writing (although I suspected that if they had done their research, they would have asked Mark to write), dovetailed nicely.

Also, this gives me a good reason to give a plug to GodiPod.com in general.

GodiPod.com

GodiPod offers iPods preloaded with audio Bibles and sermon content. From the site:

The driving motivation behind GodiPod.com is digital discipleship.  GodiPod.com is in the business of redeeming technology to foster spiritual growth.

Posted in strategies for churches on 10/27/05 at 01:08 PM
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