Church Marketing Sucks has a new guest columnist, Alex Seidel, the Director of Communications for Timberlake Christian Fellowship in Redmond, Washington.
Alex’s first article, Making The Most Of Technology For Churches is a fantastic start.
What I liked most about Alex’s perspective is his conviction that church websites should be focused on outreach:
After looking at the web sites of the top 100 churches in the US, I was struck by how internally focused they were. Trying to view their sites from the perspective of a non-believer left me wanting, nay turned off. It is time to stop being organizationally focused and start reforming our web content to speak to those who are desperately seeking transformation.
I believe that the internet provides today's church with a historic opportunity .... to tell the old, old story of Jesus and His love in ways which could only have been imagined in times past. The objective of this website is to explore the various ways in which today's technology can be used to spread the gospel around the world.
