Rob Williams recently had the opportunity to present to the IT Council of Campus Crusade for Christ about what he sees as emerging and future web ministry trends...particularly with blogs.” He posted about it here.
The portion of his article which resonated with me the most was this statement:
I think blogs can really be used to help connect everyone to someone who truly follows Jesus.
That, I think, is the strategy we need to embrace — using the web to bring unbelievers into relationship with believers around common life experiences and interests. I honestly am suspicious of evangelism which is primarily web-based, which “asks for the vote” online, as it were. But if we use the web to facilitate face-to-face relationships between unbelievers and believers, then those relationships can become the soil in which the gospel is sowed in people’s lives and also the platform on which ongoing discipleship can be based.

I believe that the internet provides today's church with a historic opportunity .... to tell the old, old story of Jesus and His love in ways which could only have been imagined in times past. The objective of this website is to explore the various ways in which today's technology can be used to spread the gospel around the world.
