Strategic Digital Outreach

Welcome!

Thank you for visiting the Strategic Digital Outreach website! My name is Frank Johnson. I have been an internet strategist for approximately five years, heavily involved with internet marketing techniques in the business world. The more I learn about internet marketing, the more I find myself thinking, "These techniques should be used to spread the gospel."
This website is meant to serve as an exploration of that line of thinking. As you read, please feel free to comment - my hope is that we will all benefit from each other's wisdom.

Making Our Sites Visitor-Centric

Rob over at Effective Web Ministry Notes was blogging my post about pet stores yesterday and brought up some good additions to my list of things which make church websites unfriendly.

I commented on his site and ended up sharing an example of how a church website I developed a couple of years ago tried to be visitor-centric. I thought the example might be helpful to my readers here, so I’m going to repeat some of my comment to Rob. But you should definitely visit Rob’s post as well because he has some valuable insights to add.

That being said, read on to learn about the example.

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Posted in strategies for churches on 01/21/05 at 12:55 PM
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