Strategic Digital Outreach

A New Blog Is Launched Every Second

For a long time, I’ve quoted the following statistic in presentations I give and documents I write on internet evangelism:

Every second, nearly 36 individual web pages come online (just to put that in perspective, in the United States, there is a birth every 8 seconds).

Now comes this related statistic from Technorati, cited in this BBC News article:

The blogosphere is continuing to grow, with a weblog created every second, according to blog trackers Technorati.

In its latest State of the Blogosphere report, it said the number of blogs it was tracking now stood at more than 14.2m blogs, up from 7.8m in March.

It suggests, on average, the number of blogs is doubling every five months.

The rest of the article, while interesting, does not really break any new ground.

Posted by on 08/05 at 02:41 PM
The Collective Voice!
continues the discussion:

Its really apples and oranges to compare the number of blogs being launched with births in the USA, since blogs must be being launched globally. Better to compare with the number of global births, or population net increase (births-deaths). Based on global populations of 7,851,455,000 (2025) and 6,070,581,000 (2000), net increase (births-deaths) per second work out to roughly 2.25. Which means population net increase is still ahead of blogs, but only slightly. It should be interesting to compute how long it will take for blogs to reach saturation point. Also, this report says nothing about how many blogs go dormant every second (which would be the equivalent of global deaths). Blogs obviously can’t sustain this growth rate for very long, as very soon there would be more blogs than people. Some of us may write more than one blog, but not everyone. Many write no blogs at all and never will. grin

contributed on 08/06 at 11:37 PM
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