Strategic Digital Outreach

Welcome!

Thank you for visiting the Strategic Digital Outreach website! My name is Frank Johnson. I have been an internet strategist for approximately five years, heavily involved with internet marketing techniques in the business world. The more I learn about internet marketing, the more I find myself thinking, "These techniques should be used to spread the gospel."
This website is meant to serve as an exploration of that line of thinking. As you read, please feel free to comment - my hope is that we will all benefit from each other's wisdom.

Church Websites I Like, Part 2

Jacob’s Well
Kansas City, Missouri
http://www.jacobswellchurch.org

Jacob's Well Church in Kansas City, MissouriThis is by far my favorite church website. The “Community” section is brilliant. Through the use of biographies (it appears that most of the people in the congregation have contributed at least a short bio) and photos, it presents people rather than an organization. Through its use of blogs and discussion forums, it presents the authentic voice of the congregation (not just its leaders) to unbelievers in the Kansas City area.

The one thing I don’t like about this site is that these elements which are so strategic to reaching unbelievers are actually in a password-protected area. When the site was first launched, I registered and was given a username and password which is still functional. I have no contact with the church at all, so I assume they allow anyone to register (and probably use that information to police the forums and other places where users can contribute), but I would like to see the information in the Community section presented publicly, without any need for prior registration and login. They could still require registration and login for a user to contribute (or edit previous contributions), but presenting the information publicly would, in effect, open the authenticity of the congregation for everyone to see, whether believer or unbeliever.

Contact: Scott Raymond () is the designer/developer

Posted in websites on 01/09/08 at 08:00 AM
(0) Comments & TrackbacksPermalink