Strategic Digital Outreach

Welcome!

Thank you for visiting the Strategic Digital Outreach website! My name is Frank Johnson. I have been an internet strategist for approximately five years, heavily involved with internet marketing techniques in the business world. The more I learn about internet marketing, the more I find myself thinking, "These techniques should be used to spread the gospel."
This website is meant to serve as an exploration of that line of thinking. As you read, please feel free to comment - my hope is that we will all benefit from each other's wisdom.

Church Website Help

Here’s a blog that’s been around for awhile but is new to me:

Church Website Help

Mickey Mellen, webmaster at Mt. Bethel United Methodist Church, has been writing the blog since September of 2005 (gee, where have I been to only have noticed it yesterday?).

The article entitled Church Websites Around Atlanta Are Pretty Bad caught my eye immediately since I used to work a bit on a website for a church in the Atlanta area (not on Mickey’s list thankfully! ). The article talks about some of the common mistakes churches make and it also brought the issue of proper canonicalization for search engine optimization purposes back into the forefront of my mind (the issue wasn’t entirely new to me, but I had never given it much thought until yesterday when I carefully read what Mickey had to say on the subject). It made me start testing a lot of my sites! Thankfully, most of them add the “www” in automatically, but the website of my last remaining “design client” (as vs. “strategy client") does not pass the test, so I’ll need to work on that a bit.

All in all, it looks like there is a wealth of content to explore on Mickey’s blog and I encourage you to add it to your list of RSS feeds so you can read him on a regular basis.

Posted in websites on 02/15/08 at 07:41 AM
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