Strategic Digital Outreach

Welcome!

Thank you for visiting the Strategic Digital Outreach website! My name is Frank Johnson. I have been an internet strategist for approximately five years, heavily involved with internet marketing techniques in the business world. The more I learn about internet marketing, the more I find myself thinking, "These techniques should be used to spread the gospel."
This website is meant to serve as an exploration of that line of thinking. As you read, please feel free to comment - my hope is that we will all benefit from each other's wisdom.

A New Generation of Spiritual Seekers

Hiawatha Bray, a technology writer for The Boston Globe, recently wrote an article entitled, “Mega-Churches Spread The Word Via High-Tech.” Most of the article was regarding how churches are spending a great deal of money on technology to serve their existing membership, but the end of the article caught my eye:

Pastors are trying to reach out to a new generation of spiritual seekers, people who can carry on five instant-messaging conversations at once and who think the word Google is a verb. Stained glass windows probably won’t impress these religious newbies, but a good Web page might help.

Food for thought.

Posted in ideas/concepts on 07/27/05 at 04:33 PM
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